UNDER ARMOUR FEATURES PHELPS IN THEIR LATEST “RULE YOURSELF” MATERIAL

UNDER ARMOUR FEATURES PHELPS IN THE LATEST "RULE YOURSELF" MATERIAL

Under Armour just released their latest, well-executed ad featuring Michael Phelps and it’s emotionally gripping.

The most decorated Olympian of all time with 22 Olympic medals fronted the latest campaign of Under Armour. Set to “The Last Goodbye” by the Kills, the 30-year-old swimmer is shown in the pool, hitting weights, treading hardships, swimming in a what seemed to be a never-ending ¬† pool and eating like a beast. The commercial is part of the brand’s “Rule Yourself” campaign that features Steph Curry and other¬†known influencers from the industry.

UNDER ARMOUR FEATURES PHELPS IN THE LATEST "RULE YOURSELF" MATERIAL

Check the video below and see what we’re talking about.

As a bonus, check Phelps reaction upon seeing for the very first time his material. It was so emotional.

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