NIKELAB AND RICCARDO TISCI TEAMS UP FOR AN ACTIVEWEAR COLLECTION

NIKELAB AND RICCARDO TISCI TEAMS UP FOR AN ACTIVEWEAR COLLECTION

This should be a good news. For the second time, Riccardo Tisci and Nike teams up for yet another collection, this time it’s for the latter’s activewear, that includes modern silhouttes for both men and women.

The first collection that includes crop tops, tights and shorts will arrive in stores this July, with a black and white color palette, while the second batch that includes floral and kaleidoscope prints will drop a month after.

“This collection represents an entirely new way of thinking for Riccardo,” says NikeLab Senior Design Director Jarrett Reynolds. “It is engineered for performance, which is unfamiliar territory for him. But that’s the beauty of collaboration — we can help bring Riccardo into the world of sport performance, which is our expertise. On the other hand, Riccardo’s vision pushed our design to a place we wouldn’t have arrived at on our own.”

Sign up at nike.com/nikelabto be notified when the collection goes on sale.

About the Author

Ed Lorenzo is a PR and Marketing practitionaer who loves fashion, photography and traveling. Follow him on instagram and twitter @edryanlorenzo to get to know more of his sojourn.

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