H&M DROPS LATEST COLLECTION WITH BILLIE EILISH

Billie Eilish and H&M collection seems fitting this season.
Swedish retailer, H&M drops their latest collaboration collection with 17-year-old, American singer and songwriter, Billie Eilish.

Billie Eilish burst onto the music scene in 2016 and is now one of the most sought-after artists in the world. The collection features Billie’s official logos and capture her signature oversized style matched with long and boxy t-shirts, hoodies, sweatshirt dresses and joggers.
The overall vibe is laidback and accessible yet edgy and all of the clothing has been made from materials sourced in a more sustainable way. Accessories include beanies, bucket hats, socks, and a bum bag.
An important part of the Billie Eilish merch campaign belongs to Ines Alpha whose 3D makeup creations have been revolutionary and the future of beauty. Having already worked with many well-known models, creatives and magazines, the Paris-based art director and 3D artist relished the opportunity to craft exclusive 3D effects for the campaign.

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About the Author

Ed Lorenzo is a PR and Marketing practitionaer who loves fashion, photography and traveling. Follow him on instagram and twitter @edryanlorenzo to get to know more of his sojourn.

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