Kylie Jenner just revealed her new venture with a Skincare line and instantly receives a harsh backlash!

The 21-year-old billionaire’s beauty empire continues to grow and this time Kylie expanded her line to skincare products. Named Kylie Skin, the beauty empire includes face wash, vanilla milk toner, serum, face moisturizer, eye cream, and facial scrub. According to reports individual product prices have yet to be released but the entire set will retail for $125 or roughly around 6,500 Php.

Though fans were very excited with the release of her new line, some were not too pleased and brought their thought over social media lambasting the walnut facial scrub which Kylie promoted over the brand’s Twitter account last May 15.

In the released promotional video material, Kylie testifies that the walnut scrub is “really gentle on the skin…gentle enough to use everyday” as she continues Kylie said that she recommends the product to be used two or three times a week, cos that’s how much she uses the product. “Some walnut scrubs are kind of harsh on the skin. This isn’t too abrasive. It really leaves my face feeling super baby soft.” she added.

Despite her testimonial, fans were quick to retaliate her statement and blasted the beauty mogul for incorporating the product in her skincare line. According to some skin experts, this type of scrub has been known to cause a range of issues with both short- and long-term effects.

A user who claimed to be a licensed esthetician also tweeted that, “you should not be exfoliating every day!!!!! 1x a week MAX!! And Walnut will cause micro-tears in your skin, using it every day will result in couperose skin (broken capillaries).”

Another user replied to the brand’s post saying “Walnut is so bad for your skin long term and that is well known. This does not give me hope for the rest of the products because it means they didn’t do the bare minimum research,”

According to Complex, Twitter users also pointed out that the product seemed similar to St. Ives Apricot Scrub, which was the subject of a 2017 lawsuit. However, was dismissed the following year. 

There are some fans and followers who say it is too early to judge the product and they will just have to wait and see its results after it’s made available. 

abby aquino

Advertising savant who loves to write about fashion, styling, travels and everything in between.

About the Author

Advertising savant who loves to write about fashion, styling, travels and everything in between.