Local shoe brand, Primadonna, just recently launched their latest endorser. After setting the twitter-world ablaze last Saturday, finally Primadonna launched Kathryn Bernardo as their newest face to front their latest campaign. In what seemed to be a Luxe tennis court and a chic dugout, the brand released its 20 pieces Pre-Holiday collection, inspired by the trend set by the likes of Helmut Lang and Alexander Wang.
The collection also features features chunky platforms, thick-soled kicks, and man-repeller slides, which have been seen on some of the most stylish people both locally and in Hollywood.
As the brand promises, Primadonna is committed to provide ladies an up-to-date footwear while keeping it accessible at a very good price points. They believe that ladies who wear their brand are the ones who are not afraid of expressing themselves through fashion and style.
The campaign was shot by BJ Pascual and was styled by the Yap sisters. For more information on Primadonna’s latest collection, visit their official Facebook page.
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