Guess we won’t see our lady angel, Kelsey Merritt walking the VS runway this year.
WWD just confirmed that the Victoria’s Secret Fashion Show officially won’t be happening this year, and perhaps not in the succeeding years as well.
Stuart B. Burgdoerfer, chief financial officer and executive vice president of parent company L Brands states “We think it’s important to evolve the marketing of Victoria’s Secret” as a response.
Victoria’s Secret has been at the center of several controversies since its last fashion show, and due to its declining viewership, the annual Victoria’s Secret fashion show was already getting the axe from network television.
Now, reports indicated that the event may be gone for good, at least this year, as revealed by model Shanina Shaik, the 28-year-old Australian model, who appeared in several Victoria’s Secret runway shows from 2011 – 2018, told The Daily Telegraph that the show may have been canceled for 2019. “Unfortunately the Victoria’s Secret show won’t be happening this year,” she said. “It’s something I’m not used to because every year around this time I’m training like an angel. But I’m sure in the future something will happen, which I’m pretty sure about. I’m sure they’re trying to work on branding and new ways to do the show because it’s the best show in the world.”
Despite Victoria’s Secret’s efforts to be inclusive, such as featuring their first plus-sized and transgender models for a campaign, they don’t seem to have won back the hearts of their core audience.
What do you think about Victoria’s Secret canceling the show?