BEAUTY BRANDS ARE ALSO GIVING BACK TO FRONTLINERS
- By Style MNL staff
- 5 years ago in BEAUTY AND GROOMING
- 3 Comments
These beauty brands are proving that beauty really begins from the inside through an act of kindness.
Aside from fashion conglomerates and brands, the beauty industry is also hopping inside the bandwagon to fight COVID-19 Pandemic and to further help the frontliners and the less fortunate.
BVLGARI
Bulgari continues to help those who are affected by the crisis, together with its historical fragrances partner ICR (Industrie Cosmetiche Riunite, Lodi), several hundred thousand hand gel bottles to be supplied in priority to all medical facilities through the Italian Civil Protection Department.
The hand gel, contained in recyclable 75ml bottles, will be distributed to Italian hospitals and medical facilities via the Protezione Civile. Bulgari plans to manufacture hundreds of thousands of bottles in the coming two months.
Estee Lauder
Estée Lauder Companies pledged to donate 10,000 bottles of the disinfectant for weeks to come. The brand has also decided to reopen its manufacturing facilities in Melville, New York to produce these sanitizers to supply to medical frontliners.
L’Oreal
L’Oreal is using its facilities to start manufacturing hand sanitizer and hydro-alcoholic gel, along with a donation of 1 million euros to several partner organizations,
L’Occitane
L’Occitane’s signature hand creams are being distributed to National Health Service workers for free. All they need to do is to drop by any L’Occitane UK stores and get a 30 ml hand cream.
Kiehl’s
Apart from supplying sanitizers and cleaning products, Kiehl’s supplied food for children and senior citizens. The brand also teamed up with Feeding America’s COVID-19 Response Fund in response to the pandemic.
Body Shop
Body Shop UK delivered care packages to local packages to local hospitals. This is aside from the 30,000 units of cleansing products that they provided to shelters and senior citizens across North America.
Clarins
Clarin’s initiative is to produce and deliver 14, 500 hand sanitizers that’ll be distributed to health workers and frontliners who continuously fights the spread of coronavirus.
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